Work / Everything connected
Beauty has a structure.
Website content structure, migration & technical SEO
A polished website depends on information that stays consistent behind the scenes. This MUMEI study connects structured content, responsive presentation and search readiness, with a migration approach that keeps source material recoverable.
Original MUMEI design demonstration. People and profiles are illustrative.
Describe the content once.
Profiles, locations, collections and media need clear relationships. Nationality and ethnicity are separate fields; a profile can belong to several areas; gallery order and crop positions belong to the publishing record. Content should be entered deliberately rather than inferred from a photograph.
Move with a way back.
An existing site can be mapped into a new structure with the owner’s permission. The process needs a source inventory, validated field mappings, a trial import and a recoverable copy before a switch.
Make the work discoverable.
Descriptive page titles, readable HTML, permanent study links and useful image descriptions help explain what a site offers. Canonical URLs and sitemaps require a confirmed public domain. Search visibility is an ongoing publishing and measurement process, not a ranking guarantee.